Where are pathos, logos, and ethos found in Animal Farm?

Ethos, pathos, and logos are all forms ofwith
the intention of persuasion.

Ethos is an appeal
to a person's (or, in this case, animal's) sense of ethics. The speaker tries to solidify his
position as a credible source or as an authority on the subject. A good example of ethos in
is in 's speech at the beginning of the novel:

"I have had a long life, I have had much time for thought as
I lay alone in my stall, and I think I may say that I understand the nature of life on this
earth as well as any animal now living.

Here, Old Major
establishes himself as an expert on life because of his experience and wisdom. He is credible
because he has experienced so much. Therefore, he is an authority on life.

Pathos is an appeal to a person's emotions. In this form
of rhetoric, the speaker tries to appeal to emotions or uses a convincing story to build
credibility. This can be found in this excerpt:

At the
graveside,made a little speech, emphasizing the need for all animals to be ready to die for
Animal Farm if need be.

Here, Snowball is seen
appealing to the animals' sense of loyalty, duty, and honor, trying to rally their spirits by
uniting them under the cause of Animal Farm. This sense of emotional camaraderie is
pathos.

And logos is an appeal to a person's
sense of logic. In this form of rhetoric, it is common to find data: facts, statistics, graphs,
and percentages. An example of this is in :

"On
Sunday mornings , holding down a long strip of paper with his trotter, would read out to the
animals lists or figures proving that the production of every class of foodstuff had increased
by two hundred percent, three hundred percent, or five hundred percent, as the case might
be.

In this example, the other animals have some
sense that the rhetorical appeal isn't quite right. It seems that maybe they are working harder
than they were before. But when they are faced with the data that Squealer provides, they don't
question it.

When used effectively and in
combination (as in Old Major's speech), the three forms of rhetoric have the power to really
bolster the credibility of the speaker.