Sunday, February 5, 2012

Distinguish between economies and diseconomies of scale, giving examples of EACH


Scale means to expand. When we talk about economies of scale, we refer to the
benefits that a firm receives as it grows. Diseconomies of scale is the opposite €“ it refers to
the disadvantages of scaling.

Take the example of a big company like Nike. It
is a recognized brand that makes billions in global sales every year. If Nike wants to expand to
a new market, but they dont have the capital, they can simply go to the bank and ask for a loan.
Since the brand is big and makes huge sales every year, the bank will approve the loan within a
short period. The lender can also give Nike credit at a cheaper rate because they want them to
return. The discounted bank loan is an example of economies of scale. Nike pays a lower interest
rate on the loan because of its size. The bank believes that such a company is unlikely to
default.

Scaling can also be bad for a company. Take the example of a
company like AT&T. It is currently the largest telecommunications company in the world. The
firm grew...

href="https://lifehacker.com/five-worst-companies-for-customer-service-5953394">https://lifehacker.com/five-worst-companies-for-customer-...

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