Why does Mark Gorkin, in "Stress Doc" define conflict the way that he does?

Mark Gorkin's
article in Stressdoc.com titled "Creative Conflict: working to Find the Pass in The
Impasse", describes conflict as

the friction that
builds when two or more people clash over facts, short-term goals, enduring values and the
status of their relationship(s).

This means that
conflict is not necessarily a sign of overall negativity, but merely the realistic dynamics that
take place everyday in normal life, where two individuals see things from different points of
view, according to the way in which they have interacted with their immediate environments. The
result is what is called the "impasse", or the blockage where nobody wants to cede
reason to the opposite viewpoint.

Gorking further defines conflict
as

...the struggle over resources and methods
for defining and achieving these contested facts, goals, values and status positions.

Within the business...