A
stakeholder in this context can be defined as any person or persons with a vested interest in
the business. The most obvious stakeholders of any business are its shareholders.
Spotify's biggest shareholder is its co-founder and CEO, Daniel Ek. Ek is a Swedish
billionaire. He owns 25 percent of the company's stock. Spotify's second biggest shareholder is
Martin Lorentzon. Lorentzon co-founded Spotify alongside Ek, and he owns approximately 13
percent of the company's stock. The third biggest Spotify shareholder is the Tencent Music
Entertainment (TCE) group, a company which provides China's leading online music entertainment
platform. The TCE group owns approximately 7.5 percent of the company's stock. All of these
stakeholders stand to gain or lose huge amounts of money according to the success or otherwise
of Spotify.
In the recent past several artists, including Taylor Swift and
Jay-Z, have boycotted Spotify, claiming that the digital music service doesn't fairly compensate
artists for their work. Thus, as well as Spotify's shareholders, the artists responsible for the
music on Spotify can also claim to be directly affected in terms of the money they do or don't
receive for their work.
Also affected, although not so much in an economic
sense, are Spotify's customers. If an artist chooses to withdraw their work from Spotify, then
the customers have less choice in regards to what music they can listen
to.
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